 | Helps individuals learn about themselves and their preferences |
 | Offers a logical and orderly model of human behavior |
 | Is neither judgmental nor pejorative and helps to raise self-esteem |
 | Builds an objective framework for emotional issues |
 | Shows how to persuade and influence others (how to "sell" your ideas) |
 | Helps build better relationships with others on the job and at home |
 | Indicates why some things come easily to people and why other things are more difficult to do |
 | Provides self-awareness in many different areas |
 | Helps people identify the role that environment can play in their well being |
 | Improves motivation |